Anima

Business Relevance Index

Discover how relevant your business is in today's market in less than five minutes.

A free, structured assessment built on Anima's business model innovation methodology — it scores how well-positioned your business is across seven dimensions of relevance and resilience, then gives you a clear set of next steps.

Start assessmentTakes about 5 minutes · No signup required to begin

Customer Understanding

How deeply you understand your customers' needs, behavior, and decision-making.

Market Validation

How much evidence you have that the market actually wants what you offer.

Value Proposition

How clear, differentiated, and current your reason-to-choose-you is.

Revenue Model

How resilient, diversified, and value-aligned your revenue actually is.

Competitive Positioning

How defensible your position is against existing and new competitors.

Operations

How well your business runs day-to-day, independent of any one person.

Growth Readiness

How prepared your business is to scale demand, team, and capital.